Thinking Fast and Slow

Description

Title: Thinking, Fast and Slow
Author: Daniel Kahneman
Publisher: Penguin Books, 2012
Format: Paperback
Language: English
ISBN-13: 9780141033570

Thinking, Fast and Slow by Daniel Kahneman is a major work of psychology and behavioural economics that explains how people make decisions, form judgements, and fall into predictable thinking errors. Kahneman presents the mind through two modes of thinking: fast, intuitive responses and slower, more deliberate reasoning.

The book explores cognitive bias, overconfidence, loss aversion, risk, framing, intuition, memory, happiness, and the many hidden forces that shape everyday choices. Its value lies in showing how intelligent people can still make poor decisions when mental shortcuts go unchecked.

This paperback edition is suitable for readers interested in psychology, economics, business, leadership, investing, education, and self-improvement. It is especially useful for anyone who wants to understand human behaviour more clearly, whether for personal growth, professional decision-making, or analytical thinking.